EDUCATING THE MARKET
As their Medicare market expanded, Amerigroup found a need to expand their web presence as well. I worked with a content strategist to take the page from 3 short, copy heavy pages to a full “mini-site” with it’s own navigation and easy to digest visual content blocks.
As their Medicare market expanded, Amerigroup found a need to expand their web presence as well. I worked with a content strategist to take the page from 3 short, copy heavy pages to a full “mini-site” with it’s own navigation and easy to digest visual content blocks.
EMBRACING VISUAL DESIGN
Keeping a focus on relatable photography and clean iconography, I was able to break up each page into digestible and easily scanned blocks of content. The end result is a detailed, informative and scannable website for anyone looking for more information on Medicare insurance.
